It's everywhere - EVERYONE is "Going Green". Some say it's a fad or just another clever maketing campaign, but in any case it can't be a bad thing, right? More and more people are becoming aware of their enviornmental impact and many event organisers are also working to reduce consumption when planning their events. Here are a few ways you can "green-up" your event...
1. Develop an environmental impact statement. Include information on your website that showcases all of the earth-friendly things your event staff is doing to reduce the event's environmental impact. You may also want to choose an enviormental cause to focus on such as water preservation.
2. Offer online event registration as a way of conserving paper. Asking your attendees to use an online registration form will cut down the largest source of wasted paper for any event.
3. Do more event marketing online. Email marketing campaigns not only save paper but have proven to be more targeted and time-efficient than traditional "snail mail" advertising.
4. Reduce automobile emissions. If your participants or spectators will need a ride to get to another part of the course, hire a bus so that they can ride in groups. This will not only reduce carbon dioxide emissions but also give your attendees a chance to meet a new friend!
5. Use recycled materials. If you must print signs or forms, see if you can use a recycled paper. Even better yet, try to gather those materials back together after the event so that you can re-use them the following year.
6. Spread the word. Use your platform as an event organiser to spread your message. Your participants will leave the event proud of their accomplishments and a feeling of being part of a larger cause.
